Integrated Business Planning: A New Narrative for an Old Process
Supply Chain Trend
OCTOBER 29, 2021
At about the same time that Wave 2 was gaining momentum, we saw publication of the book Enterprise Sales & Operations Planning: Synchronizing Demand, Supply and Resources for Peak Performance (Palmatier and Crum, 2002). New Product Review, a Demand Review, a Supply Review, and a Management Business Review.
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