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Dove’s Real Beauty Campaign: Evolution of a Social Message

Art of Procurement

In 2004, Dove revolutionized skincare marketing by launching their ‘Real Beauty’ Campaign. Celebrated for the decision to represent women of. The post Dove’s Real Beauty Campaign: Evolution of a Social Message appeared first on Art of Procurement.

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Why A 2004 Quote Resonates in 2025

Procurement Insights

What is most encouraging regarding the decentralization of the procurement function and the importance of using an agent-based model is that what I talked about in 2004 is still – if not more relevant in 2025. Now I know why it sounded so familiar.

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Measuring Transportation Vehicle Utilization: The KPIs

SCMDOJO

Research indicates that a significant portion of a truck’s time is spent idle or empty (McKinnon and Ge, 2004; IGD, 2003). Food Transport KPI Survey 2004. However, it requires specific data that might not be readily available. Road Freight Transport and the Environment. Supply Chain Benchmarking 2003. Kearney, A. Mackie, P.

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Nestlé, Kraft defeat egg producers in price-fixing case

Supply Chain Dive

An Illinois federal jury found Cal-Maine and other egg giants liable for limiting the supply of the protein in 2004-2008 in an effort to drive up costs. Damages are set to be awarded to companies such as Nestlé, Kraft and Kellogg.

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History and Evolution of Supply Chain and Logistics

SCMDOJO

and J-P Rodrigue (2004)). This organization was renamed the Council of Logistics Management (CLM) in 1985 and the Council of Supply Chain Management Professionals (CSCMP) in 2004. Adopted from Hesse & Rodrigue 2004. Today, CSCMP has more than 14,000 members. This was reflected in the two major organizations of the time.

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Rosslyn: Vendor Analysis (Part 1) — Spend analytics solution overview, company background, platform and services overview, modules and application overview, roadmap and vision

Spend Matters

Rosslyn has been a player in the spend analytics space since 2004, and it is one of the only publicly traded companies in the space. They transform raw data into actionable intelligence, enabling businesses to make informed decisions, uncover savings opportunities and mitigate risks. Rosslyn provides one such solution.

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Will your supply chain lead in the next decade?

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In 2004, Walmart wasn’t concerned about Amazon; it was just an upstart online bookstore. Remember Walmart and Amazon in 2004 and look at them now. The organizations using powerful new sourcing technology and streamlined processes are leaping ahead, quickly leaving their competition behind. Who knows where they’ll be ten years from now?