Solution Providers – Stop Telling & Selling and Start Asking & Solving!
Procurement Insights
JUNE 8, 2024
Almost every call I have ever received from a solution provider begins with how their solution works and solves a set of problems via a features, functions, and benefits outline. In short, here is the problem we solve for the practitioner, and we want to push that message to get appointments or demos to tell them how great we are. By the way, check out the impressive list of client logos on our “come on in the water is great” brag page.
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